Hugo Alberto
is OIO
Inspired by nature, Brazilian culture and fashion, Hugo Alberto is an illustrator at OIO. Advertiser recognized for his visual storytelling and striking use of colors. His works at OIO stand out for their fluid lines, geometric shapes and extravagant characters. Hugo Alberto's work uses movement and vibrant colors to synthesize natural forms and evoke feelings. It transcends the boundaries of reality and reflects a rich fusion of influences, including queer culture and emotions.
Influenced by nature and the world of fashion, I like to simplify and exaggerate shapes, finding geometry in their proportions. For me, illustration is a way of transcending reality, evoking feelings through shapes, colors and movements, taking a more dramatic approach to my illustration style.
Some brands that have worked and fallen in love with the professional illustrations of Hugo Alberto over the past few years.













































